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ARGO Appoints Powersports Veteran Gary Nelson to New Promotions Manager Position

New Hamburg, ON, May 19, 2017 – ARGO, the world’s number one selling amphibious Xtreme Terrain Vehicle (XTV) manufacturer, today announced that the company has hired powersports industry veteran Gary Nelson as the brand’s Promotions Manager, effective immediately.

The Promotions Manager role is a new dedicated position for the company and comes following the brand’s announcement late last week that they have doubled their sales staff with the hiring of new District Sales Managers.

In his new role, Nelson will assume responsibility for managing all aspects of ARGO’s busy trade show calendar in addition to spearheading a coast-to-coast ‘Ride and Drive’ program designed to expose the brand’s innovative line-up of amphibious off road vehicles to new markets and new customers. Nelson will also be instrumental in planning the brand’s upcoming 50th anniversary event and dealer show where the brand’s 2018 Model Year line-up will be launched. He joins ARGO from Arctic Cat, where he served as a Promotions Manager for more than 25 years.

ARGO President Brad Darling added, “Successful and profitable businesses are built on a strong brand identity which in turn leads to sales growth. Having worked with Gary on a number of projects, I’ve seen firsthand his incredible ability to develop and execute compelling brand experiences that resonate with enthusiasts and increase leads for dealers. His innovative thinking and vision will without a doubt continue to enhance the strategic direction, growth, and profitability of ARGO and I’m confident that he’s got the right mix of skills and experience to strengthen the ARGO brand as we look to make an impact with our 50th anniversary celebrations and 2018 Model Year launch.”

Headquartered in New Hamburg, Ontario, ARGO, a division of Ontario Drive & Gear Limited, provides Xtreme Terrain Vehicles (XTV) to a network of hundreds of dealers across Canada and the United States.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.

To learn more about ARGO, or to find your local dealer, visit www.ARGOxtv.com. Join the conversation on Facebook at Facebook.com/ARGOXTV, on Twitter at @ARGO_XTV, and on Instagram at @ARGO_XTV.

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New Hamburg, ON, May 19, 2017 – ARGO, the world’s number one selling amphibious Xtreme Terrain Vehicle (XTV) manufacturer, today announced that the company has hired powersports industry veteran Gary...

ARGO Expands Sales Team to Address North American Growth

New Hamburg, ON, April 27, 2017 – ARGO has expanded its sales team as the company continues to move forward with its plan to significantly grow the ARGO XTV business and increase profitability for dealers.

Five new District Sales Manager positions have been created as the company seeks to bolster its retail sales and distribution across Canada and the United States.

Effective immediately, Paul O’Neill, Kory Poliakiwski, Mike Barber, Jeff Boone and Mark Wood all assume District Sales Manager roles.

The new District Sales Managers’ territories are as follows:

• Paul O’Neill – Quebec
• Kory Poliakiwski -  British Columbia, Northern Alberta, Northern Saskatchewan, Yukon, Northwest Territories
• Mike Barber – Tennessee, Kentucky, West Virginia, Virginia, Maryland, Delaware
• Mark Wood – Illinois, Indiana, Michigan, Ohio, Pennsylvania
• Jeff Boone – Florida, Georgia, South Carolina, North Carolina

The five new District Sales Managers are all seasoned veterans with Powersports and/or Lawn & Garden experience whose mandate will see them leading and growing ARGO’s commercial and recreational markets, in addition to growing the brand’s burgeoning dealer footprint.

Kevin Asselin VP Sales & Marketing, ARGO commented, “We’re thrilled to welcome these five new hires to our growing sales team. They each come with decades of powersports industry experience and lend weight to ARGO’s ability to attract top talent as the brand continues to expand and grow. I look forward to working with each of them closely in the year ahead as we take both our company and our loyal dealers to that next level of success and profitability.”

Headquartered in New Hamburg, Ontario, ARGO, a division of Ontario Drive & Gear Limited, provides Xtreme Terrain Vehicles (XTV) to a network of hundreds of dealers across Canada and the United States.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.

To learn more about ARGO, or to find your local dealer, visit www.ARGOxtv.com. Join the conversation on Facebook at Facebook.com/ARGOXTV, on Twitter at @ARGO_XTV, and on Instagram at @ARGO_XTV.
 

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New Hamburg, ON, April 27, 2017 – ARGO has expanded its sales team as the company continues to move forward with its plan to significantly grow the ARGO XTV business and increase profitability for dealers.

...

ARGO XTV Announces Added Cash Incentives to Bolster ‘Ride Into Adventure’ Spring Promotion

Up to $1,000 in extra ‘ARGO Cash’ in addition to previously announced offers

New Hamburg, ON, April 17, 2017 – ARGO XTV (Xtreme Terrain Vehicles) today announced the addition of ‘ARGO Cash’ customer incentives to help bolster its recently launched ‘Ride into Adventure’ Spring campaign.

For purchases of all 2014 – 2017 ARGOs before May 5, 2017, consumers can receive up to $1,000 in ‘ARGO Cash’ depending on the model.

• 2014 – 2017 ARGO Conquest models - $1,000 in ARGO Cash
• 2014 – 2017 ARGO Avenger models - $750 in ARGO Cash
• 2014 – 2017 ARGO Frontier models - $500 in ARGO Cash

The new ARGO Cash incentives can be used on top of the brand’s current ‘Ride Into Adventure’ Spring promotion whereby qualifying consumers can purchase a 2017 Conquest 8x8 XTi and receive 1.99% financing for 60 months, plus a 3 year limited warranty and $2,000 in free accessories.

For more information on the new ARGO Cash incentives or ‘Ride Into Adventure’ Spring promotion, visit www.ARGOxtv.com/current-offers-promotions.

Kevin Asselin VP Sales & Marketing, ARGO commented, “The rollout of our new ARGO Cash retail incentives makes it more affordable than ever for consumers to get into a new ride this Spring. And combined with our recently launched ‘Ride Into Adventure’ promotion, off road enthusiasts have not one but two powerful offers designed to get them to literally take the plunge with the world’s number one selling amphibious off road vehicle. We’re confident that dealers and customers alike will be receptive to the new ARGO Cash retail incentives and look forward to many more consumers joining our rapidly expanding ARGO family.”

To learn more about ARGO, or to find your local dealer, visit www.ARGOxtv.com. Join the conversation on Facebook at Facebook.com/ARGOXTV, on Twitter at @ARGO_XTV, and on Instagram at @ARGO_XTV.
 

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Up to $1,000 in extra ‘ARGO Cash’ in addition to previously announced offers

New Hamburg, ON, April 17, 2017 – ARGO XTV (Xtreme Terrain Vehicles) today announced the addition of ‘ARGO...

ARGO XTV Announces Special 0% Financing Offer, 3 Year Warranty and $2,000 in Free Accessories as part of New ‘Ride Into Adventure’ Spring Promotion

New Special Edition (SE) Frontier 6x6 launched to compete with entry level Side x Side

New Hamburg, ON, April 3, 2017 – ARGO XTV (Xtreme Terrain Vehicles) today announced a powerful new offer for off road enthusiasts as part of its ‘Ride Into Adventure’ Spring promotion. For a limited time only, qualifying consumers can purchase a 2017 Avenger 8x8 LX model and receive 0% financing for 60 months, plus a 3 year limited warranty and $2,000 in free accessories.

For purchases of all remaining 2017 models, qualifying consumers can receive 1.99% financing for 60 months, plus a 3 year limited warranty and up to $2,000 in free accessories.

The special offer, which ends April 30, 2017, is applicable to all ARGO XTV’s and is made possible through a partnership with Dealer Direct in the United States and TD Auto Finance in Canada. For more information, visit www.ARGOxtv.com/current-offers-promotions.

Kevin Asselin VP Sales & Marketing, ARGO commented, “ARGO’s are built to go anywhere and with our attractive Spring promotion, it’s never been easier, or more affordable to Ride Into Adventure with our industry leading 2017 model line-up whether you’re tackling the trails with your buddies, taking the family out for a joy ride or getting to that favourite backwoods hunting spot. With many custom-fit ARGO branded accessories available, including winches, brushguards and canopy enclosures, customers can personalize their ARGO to fit their needs and gear up for the most fun you can have in an off road vehicle.”    

Rounding out the Ride Into Adventure Spring promotion, ARGO is also launching a new model – the 2017 Frontier 6x6 SE (special edition) in response to dealer feedback wanting an excellent price point ARGO to compete with entry level side x sides.

Offering incredible versatility and value, the new 2017 Frontier 6x6 SE includes a full-length skid plate, front and rear bearing extensions and is available in any colour at no upcharge. Powered by a 700cc EFI air cooled Kohler Command Pro engine coupled with an efficient standard steering transmission for great performance in challenging terrain, the new 2017 Frontier 6x6 SE outperforms the standard side x side in most areas plus it is the ONLY amphibious vehicle.

To learn more about ARGO, or to find your local dealer, visit www.ARGOxtv.com. Join the conversation on Facebook at Facebook.com/ARGOXTV, on Twitter at @ARGO_XTV, and on Instagram at @ARGO_XTV.
 

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New Special Edition (SE) Frontier 6x6 launched to compete with entry level Side x Side

New Hamburg, ON, April 3, 2017 – ARGO XTV (Xtreme Terrain Vehicles) today announced a powerful new offer for off road...

ARGO Names New Vice President of Engineering

New Hamburg, ON, March 27, 2017 – ARGO XTV today announced that the company has named powersports industry veteran Doug Braswell, as Vice President of Engineering, effective immediately.

The Vice President of Engineering role is a new dedicated position created by the world’s number one Xtreme Terrain Vehicle (XTV) manufacturer to spearhead the innovation and development of the next generation of ARGOs.

In his new role, Braswell assumes responsibility for ensuring the company is able to deliver on ARGO President Brad Darling’s growth plan and will spearhead the strategic direction of the company’s engineering department, in addition to overseeing a team of engineers.

Braswell brings with him more than 25 years of years of engineering, design, manufacturing and product development experience. He joins ARGO from Briggs and Stratton Corporation, where he served as Director of Innovation and Alternative Power. Braswell also has many years of experience from his time at Arctic Cat, where he served as Director of Engineering & Product Development and from John Deere where he was the Global Manufacturing Engineering Manager.

“I am thrilled to join the ARGO team at such an exciting time for the company,” Braswell commented. “ARGO has a history of pushing the boundaries of what an off road vehicle is capable of and I look forward to using my knowledge and experience to work with the team to further advance the product pipeline and unlock significant potential for developing ARGO’s next offering of world class machines for both the recreational and commercials markets.”

"Doug will play a key role in shaping ARGO XTV’s product strategy and engineering efforts to deliver on our mission to create the ultimate off road vehicle for the world’s most challenging terrain,” said Brad Darling, President of ARGO. “We are excited to welcome him as a member of ARGO’s senior leadership team and are confident his wealth of experience in the Powersports and Industrial sector will be invaluable to accelerating the development of our future product offering. I look forward to working closely with him in the years to come.”

Headquartered in New Hamburg, Ontario, ARGO, a division of Ontario Drive & Gear Limited, provides Xtreme Terrain Vehicles (XTV) to a network of hundreds of dealers across Canada and the United States.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.
 

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New Hamburg, ON, March 27, 2017 – ARGO XTV today announced that the company has named powersports industry veteran Doug Braswell, as Vice President of Engineering, effective immediately.

The Vice...

ARGO’s Top DSMs Shuffled in Territory Realignment

New Hamburg, ON, February 16, 2017 – ARGO today announced the shuffling of two of its top District Sales Managers (DSM) as part of a Canadian territory realignment designed to further cement the company’s aggressive growth trajectory.

Effective immediately, Shawn Brodie will assume the District Sales Manager responsibility for all Ontario dealers while Frederick Hillier will dedicate 100 per cent of his time to serving his Manitoba dealers in a more focused District Sales Manager role.

The changes will allow for more dedicated management of dealer accounts for each DSM as the company seeks to triple revenue and retail sales over the next couple of years.

Kevin Asselin VP Sales & Marketing, ARGO commented, “Year after year Frederick and Shawn have shown that they are not only capable of putting up impressive numbers but also that they have exceptional relationship building skills that have endeared them to dealers of all shapes and sizes. The territory realignment represents just one more building block that we needed to put in place as we continue to position ourselves for growth in the years ahead and I am extremely confident that both DSMs have what it takes to grow their respective markets and take us to that next level of success.”

Both Shawn and Frederick are ARGO’s longest serving and highest performing DSM’s. Shawn has been with ARGO since 2011 when he started as a Technical Training & Applications Specialist. After transitioning to the role of DSM, over the course of his tenure, Shawn has handled more than 20 states throughout the mid-west and east coast, quickly becoming one of ARGO’s top sales professionals and renowned for his technical training ability.

Frederick has been a DSM for over seven years, managing upwards of 45 dealerships and successfully growing the amphibious XTV market within ARGO’s home province of Ontario. Known for his proactive management style and hard work ethic, Frederick will be responsible for growing the Manitoba dealer base and market share for ARGO.

Headquartered in New Hamburg, Ontario, ARGO, a division of Ontario Drive & Gear Limited, provides extreme terrain vehicles to a network of hundreds of dealers across Canada and the United States.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles (XTV) in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.
 

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New Hamburg, ON, February 16, 2017 – ARGO today announced the shuffling of two of its top District Sales Managers (DSM) as part of a Canadian territory realignment designed to further cement the company’s...

ARGO Names New US District Sales Manager

New Hamburg, ON, February 2, 2017 ARGO today welcomed powersports industry veteran Scott Eilertson to its growing sales team.

In his new role as District Sales Manager, Eilertson will be responsible for expanding the brand’s dealership network and growing sales across Minnesota, North Dakota, South Dakota, Wisconsin and UP Michigan.

Eilertson brings with him more than 30 years of powersports industry experience, with roles in sales, management and business development from time spent on the OEM side of things and as the General Manager for a large powersports dealership in Minnesota.

A legend within the industry, Eilertson is best known for completing the 1990 Minnesota to Moscow snowmobile expedition becoming the first American to snowmobile into the former Soviet Union. He also twice held the World Record for snowmobile jumping in the 1970s.

Kevin Asselin VP Sales & Marketing, ARGO commented, “With an exceptional amount of industry experience and a track record of pushing the limits on what’s possible, I couldn’t be more thrilled to welcome Scott to the team. If there’s anyone that lives and breathes the ARGO mantra of ‘go anywhere’ it’s Scott and I look forward to working with him closely in the years ahead to drive sales at the retail level and grow our dealer base.”

Headquartered in New Hamburg, Ontario, ARGO, a division of Ontario Drive & Gear Limited, provides extreme terrain vehicles to a network of hundreds of dealers across Canada and the United States.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles (XTV) in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.

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New Hamburg, ON, February 2, 2017 ARGO today welcomed powersports industry veteran Scott Eilertson to its growing sales team.

In his new role as District Sales Manager, Eilertson will be responsible for...

ARGO Celebrates 50 years of its Amphibious Xtreme Terrain Vehicle (XTV) with Exclusive Limited Edition Model

New Hamburg, ON, January 4, 2016 – To celebrate the brand’s 50th anniversary, ARGO is excited to launch the most exclusive vehicle yet to its Wilderness Series XTV lineup – a special ‘ARGO 50th Anniversary Limited Edition 2017 Avenger 8x8 Hunt Master’. Only 50 of the distinct commemorative vehicles will be produced.

The new 50th Anniversary Limited Edition has all the features of the standard ARGO 2017 Avenger 8x8 Hunt Master, plus an all new Mossy Oak Break-Up® COUNTRY™ camouflage pattern, premium black seats, heated hand grips and black trim. Plus, every one of the 50 Limited Edition models will include a sprinkling of distinct “50th Anniversary” badges to highlight the vehicle’s uniqueness and remind passengers that they’re not about to step into a run-of-the-mill ARGO.

Kevin Asselin, VP Sales & Marketing, ARGO commented, “We’re thrilled to kick off the company’s 50th Anniversary in a big way with the release of this very special Limited Edition 2017 Avenger 8x8 Hunt Master. With this vehicle being unveiled right in the middle of the busy hunting season we’re expecting unprecedented demand. Plus with quantities limited and only 50 available, we’re confident that they’re going to be quickly snapped up by eager buyers looking to get their hands on a piece of history that only comes around every 50 years.”

Features of the 2017 Avenger 8x8 Hunt Master include:

• Exclusive aluminum bead lock rims with low pressure tires
• 3,500 lb. (1,588 kg) WARN power winch
• Brushguard
• Hood rack
• HD Drive Belt
• Brake/tail lights
• Rear receiver winch kit
• Bilge pump
• Dual side entry steps
• Angle mounted two gun Sure Grip gun rack
• Upgraded front and rear seats

Features of the 50th Anniversary Limited Edition 2017 Avenger 8x8 Hunt Master include:

• All new Mossy Oak Break-Up® COUNTRY™ camouflage
• Premium black seats
• Black trim
• Heated hand grips
• Limited Edition 50th Anniversary badge

Assembly line production of the ARGO 50th Anniversary Limited Edition 2017 Avenger 8x8 Hunt Master have already begun and vehicles are now available to order in dealerships across North America.
 

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New Hamburg, ON, January 4, 2016 – To celebrate the brand’s 50th anniversary, ARGO is excited to launch the most exclusive vehicle yet to its Wilderness Series XTV lineup –...

ARGO Names New VP Sales & Marketing and US Regional Sales Manager

New Hamburg, ON, December 2, 2016 – ARGO is pleased to announce the addition of two new sales roles to its Vehicle Division.

Effective immediately, Kevin Asselin has been named Vice President of Sales & Marketing, while Denny Turnbull has been named US Eastern Regional Sales Manager (RSM). Both are experienced powersports veterans who will play integral roles as the company seeks to bolster its retail sales and distribution across North America.

With proven experience in new business & product development, sales & marketing, as well as wholesale & retail program roll outs, Asselin is a seasoned executive leader whose prior career experience will be leveraged to help further build and execute ARGO XTV’s aggressive growth strategy. Most recently Asselin operated a family business, prior to that he spent 13 years with Arctic Cat, where he served in various roles including District Sales Manager, Regional Sales Manager and most recently as Director of Sales. Asselin will oversee worldwide sales for the company’s Vehicle Division.

Turnbull meanwhile, joins previously announced new hire, Nate Miller as one of the company’s two recently created Regional Sales Manager roles. Turnbull will assume responsibility for leading and growing ARGO’s commercial and recreational markets in the eastern United States, in addition to growing the brand’s burgeoning dealer footprint. He joins ARGO from BRP Evinrude; one of the world’s most respected outboard engine manufacturers and also has many years of experience from his time at Arctic Cat, where he served as a District Sales Manager and from his time running a Honda, Yamaha and Sea-Doo dealership in Texas.

These two new additions to the sales team bolster the company’s recent territory realignment which splits the United States into two regions and 10 sales districts.

Numerous senior leadership positions have also been created as the company continues to move forward with its plan to significantly grow business in the Vehicle Division and increase profitability for dealers. Effective immediately, Mike Kelly has been named Product/Dealer Development Manager, while Tom Polanic has been named Product Support Manager. Kelly will assume responsibility for streamlining ARGO’s ambitious dealer development strategy and improving the company’s overall product offering. Polanic meanwhile, has been tasked with growing the company’s accessory and garments line-up, in addition to tripling PG&A sales. Both have been with the company for more 15 years.

Brad Darling, President of ARGO commented, “With these two new hires and our recent sales team and territory realignment, the final building blocks are now in place as the company looks to kick off the New Year with a bang. 2017 is a flagship year for us as it’s the 50th anniversary of the ARGO and I’m confident that our now established sales team has the right mix of knowledge, experience and drive to not only take advantage of this important milestone but also to take both our company and our loyal dealers to that next level of success and profitability.”

Headquartered in New Hamburg, Ontario, ARGO, a division of Ontario Drive & Gear Limited, provides Extreme Terrain Vehicles to a network of over 300 dealers across Canada and the United States, a figure which the company plans to double in the next few years.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles (XTV) in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.

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New Hamburg, ON, December 2, 2016 – ARGO is pleased to announce the addition of two new sales roles to its Vehicle Division.

Effective immediately, Kevin Asselin has been named Vice President of Sales...

ARGO Names New Vice President of Operations

New Hamburg, ON, November 21, 2016 – ARGO today announced that the company has named David May, as Vice President of Operations, effective immediately.

In his new role, May assumes responsibility for ensuring the company is able to deliver on Argo XTV President Brad Darling’s ambitious growth plan and will spearhead strategic initiatives that result in operational savings and increased production output.

May brings with him more than 15 years of leadership experience with international businesses, driving lean manufacturing, quality and supply chain improvements, in addition to building effective teams. He is a certified Six Sigma Black Belt and joins ARGO from Precision Castparts Corporation, where he served as business leader of the Aerostructures Division’s operations in Cambridge, Ontario. There, he oversaw manufacturing operations, leading improvements in the cost of goods sold, safety and quality.

Brad Darling, President of ARGO commented, “We are pleased to welcome David to ARGO’s senior leadership team. He brings an impressive operations skill set, with a proven track record of implementing lean manufacturing tools. David’s expertise complements our organization’s strategic direction and continuous improvement goals and I look forward to working closely with him in the years to come.”

Headquartered in New Hamburg, Ontario, ARGO XTV, a division of Ontario Drive & Gear Limited, provides Xtreme Terrain Vehicles (XTV) to a network of over 300 dealers across Canada and the United States, a figure which the company plans to double in the next few years.

For 50 years, ARGO has built the most successful amphibious Xtreme Terrain Vehicles (XTV) in the world. With a multitude of applications including commercial, public sector, robotics, and personal recreation, ARGO’s will climb, crawl or swim anywhere users need to go.
 

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New Hamburg, ON, November 21, 2016 – ARGO today announced that the company has named David May, as Vice President of Operations, effective immediately.

In his new role, May assumes responsibility for...

 

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